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Trend Colors and Personal Colors
It’s cool to follow the fashion trends and wear “trend color” clothes and items, and there’s nothing wrong with that. But it’s also good to know how those “trend colors” become “trends” and to take a moment to think about it. You might want to find colors that suit you better instead of choosing colors to wear just because they’re trends.
How do certain colors become trends?
So who decides “trend colors”? The answer is Intercolor (International Study Commission for Color.)
Intercolor is a non-profit organization, formed in 1963, whose members are an interdisciplinary group of color experts, representing national associations and consultants working for global players in textiles, fashion and product design. They currently are made up of 16 member countries across Europe, Asia and America, and includes China, Denmark, Finland, France, Germany, Great Britain, Hungary, Italy, Japan, Korea, Portugal, Spain, Switzerland, Thailand, Turkey and the United States of America.
They set “trend colors” for Spring/Summer in June and Fall/Winter in December of 2 years before the actual target seasons.
So that means the colors that your favorite models are wearing right now in your favorite magazines were already decided 2 years ago. The trend colors become trends not because everyone wears, they were chosen as “trends” by Intercolor before everyone wears.
Find your colors -Personal Colors-
If you’re shocked and disappointed by the fact about “trend colors,” maybe now is the time for you to know about “Personal Colors” and find your colors.
Actually, whether you wear trend colors or not, if you ever have these experiences before, learning about personal colors helps you a lot!
· “When I wear a certain lipstick color, it looks different on me as opposed to how it looks on a model on the poster.”
· “I have clothes that I never wear.”
· “Most of my clothes are black and gray because I don't know which colors to wear.”
· “I'm often told that I look older than my age.”
What are personal colors?
Some people might think it’s like auras or colors that tell you your mental condition, but no, it’s groups of colors suit you determined scientifically.
There are 4 color groups called Spring, Summer, Fall, and Winter. They were named because we can find these colors of each group in the actual season.
Your season is determined by analyzing your skin color. And your skin color is determined scientifically by the thickness of your skin, and your inherent amount of 3 components that are:
• Carotene
• Melanin
• Hemoglobin
Benefits of knowing your colors
Knowing your colors brings you a lot of benefits.
1. Your skin will look healthier.
2. Your skin problems will become less obvious.
3. You will look younger by as much as 10 years.
4. You can change first impressions of yourself dramatically.
5. You are less likely to waste money on colors that are not suited for you.
6. You will be able to purchase clothes and cosmetics with confidence.
7. You can shorten your shopping time.
On the other hand, when you are wearing colors that are not suited for you, you will tend to look tired, unhealthy and older than your age. In addition, your wrinkles, spots and dark rings under your eyes will become prominent.
FAQ
Here are some questions you may have and the answers!
Q1: How can I know my personal colors?
A1: There are many free websites that tell you which season you are by answering questionnaires, but consulting a professional personal color analyst is highly recommended because you can easily choose wrong answers for questions like “What’s your skin color?”
Q2: I like pink. Are there types that pink doesn't match?
A2: Don't worry, all four personal color seasons have pink. There are many kinds of pink including salmon pink, coral pink and pale pink. Even if your favorite pink isn’t in your personal colors, you can still wear it. Try to wear the color far from your face, such as skirts and shoes.
Q3: Will my color season change in the future?
A3: No, because your skin color is scientifically determined and it won’t change.